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AI2102 - Real Estate Market Analysis

True ✅ or False ❌  - With Explanations

The concentric zone model is a growth model that does not allow different city centers.
The concentric zone model is not a modification of the multiple nuclei model.
An amenity index can only include two projects.
Leakage is competing supply restricted to two projects only
A Secondary Market Area (SMA) is always located in a direct connection to a primary market
A PMA that is sparsely populated is preferred by developers compared to a PMA that is densely populated
The extended market area (EMA) does not include the SMA.
The likelihood of finding potential buyers decrease by distance.
Sometimes we can find several PMA if the developer has two or more target groups.
Highest and Best Use is a concept that is developed for residential development.
Rent theorists established the concept of Highest and Best Use in the early 1800.
Demand analysis include sources from supply analysis.
Macro economic factors such as GDP are not included in a forecast of demand.
A penetration rate does include planned units.
1000 competing units in SMA is critical for absorption of your project in PMA.
Absorption can best be calculated using GAP analysis.
The concentric zone model is a modification of the Sector Wedge model.
Leakage means that competing supply is restricted.
The market capture rate (or adjusted market share) is used to adjust competing supply.
A secondary market area (SMA) can not be located in direct connection to a primary market area.
A PMA that is densely populated is preferred by developers compared to a PMA that is wide and sparsely populated.
The extended market area (EMA) also includes the SMA.
The likelihood of finding potential buyers increase by distance.
Rent theorists established the concept of Highest and Best Use in the early 1800.
Productivity analysis is a cornerstone in Highest and Best Use.
Absorption is a measure of success.
Demand analysis include sources from supply analysis.
A penetration rate do not include planned units.

AI2102 - Exam 18-01-12

1. Definitions and concepts (10p)

a) Highest and Best Use (2p)
🧠
Reasonable and legal use of vacant land that is
  • Legally permissable
  • Financially Feasable
  • Physically possible

With an outcome of maximum profit.

b) Fundamental real estate demand (2p)
🧠
Quantity of a particular and affordable real estate product that is demanded by some majority at a specific point in time.

Key words: Quantity, affordable, real estate product, some majority, specific point in time.

c) Headship rate (2p)
🧠
Defined as number of households divided by the population.

It is a proxy for average househould size. If the headship rate is 40%, the average household size is 1/0,4 or 2,5 humans per household.

d) Market segmentation (2p)
🧠
Dividing a market into meaningfull groups based on characteristics and attributes ex. demographics, legal, local, physical and political.
e) Entitlement risk (2p)
🧠
Entitlement risk arises when a property developer builds a new property or converts one. These projects must involve the local government and community to mitigate entitlement risk.

2. Productivity Analysis (10p)

a) How is productivity analysis used in a proposed project? Explain the three types of attributes in the productivity analysis principles. (4p)

Productivity analysis is a tool to study and determine highest and best land-use. Its based on characteristics and comparing attributes within the characteristics to evaluate.

🧠
Attributes and characteristics are not the same thing. Attributes tend to be more specific, while characteristics are broader. Ie. Within a characteristic there could be more characteristics but the it ends with attributes.
Example “Characteristic and Attribute Tree”
Characteristics
Attribute Examples
On-site
Off-Site
Legal
Hight of building 📐
-
-
Physical
“Dishwasher from Miele” 🍴
Green Space 🌳
Sun orientation 🌤️
Locational
Distance to main road, Sea View
-
-
b) What kind of mistakes can be done if the productivity analysis is not carefully carried out? (2p)
🧠
The amenity index serves as proxy for our projects competitiveness in the market. It indicates how competitive our project is compared to other products. We derive the market capture rate based on the amenity index. Therefore, if we are not thorough with the amenity index we increase the risk and uncertainty of the market capture rate. In real estate uncertainty is the enemy of making money.
c) Explain this proposition: If Highest and Best Use are reached in two different projects then the projects have to contain different attributes. (2p)
🧠
Highest and best use, is contextually bound with each project. Exact location different for each project. Since you cannot build two different buildings at the same site, each project is unique. Some Charcteristics are allways bound to location. Therefore attractive attributes are contextually bound to the projects location.
d) Give two examples of static and dynamic attributes off-site (one for each) (2p)
🧠
Dynamic off-site → Busstation under construction 🚌 Static off-site → Roads, Seaview 🐳
On-Site 📍
Off-site
Dynamic (Planned)
Planned pre-school on groundfloor
Bridge, Road or Busstation under construction 🚌
Static (Built or Existing)
Topografi, Location 🗺️
Roads, Seaview 🐳

3. Urban Growth - Models, Patterns and Location quotient (10p)

a) Explain at least three Urban Growth models in terms of land use and growth patterns of one of them. (6p)

Concentric Zone Model

Concentric Zone Model - The city is developed around the Central Business District (CBD)
Concentric Zone Model - The city is developed around the Central Business District (CBD)

Concentric Model Zones

Zone 1. Central Business District (CBD

Zone 2. “Zone of Transition

Zone 3. Housing for workers

Zone 4. Housing middle-high income households

Zone 5. Commuter Zone

🧠
“Looks like an old church Village Land use expands concentric (in a circle) and overflow occurrs when increasing the radius → Transportation costs and time value, topography are not a part of the model

Sector ( Wedge) Model

The Sector Wedge Model - Homer Hoyt
The Sector Wedge Model - Homer Hoyt

Sector Zoning

Zone 1. Central Business District (CBD

Zone 2. Wholesale and Manufacturing

Zone 3. Low-income Residential

Zone 4. Housing middle income

Zone 5. High-Income

🧠
“Looks Like Lidingö” Efficiency of corridors are introduced → Topography has a large impact on patterns of development

Multiple Nuclei Model

Multiple Nuclei Pattern of Land Use - Harris & Ullman 1945
Multiple Nuclei Pattern of Land Use - Harris & Ullman 1945

Sector Zoning

Zone 1. Central Business District (CBD

Zone 2. Wholesale and Manufacturing

Zone 3-5 Low, middle and high income Residential

Zone 6. Heavy Manufacturing

Zone 7. Outlying Business District

Zone 8. Residential Suburb

Zone 9. Industrial Suburb

Zone 10. Commuter Zone

🧠
“Looks Like Texas” Several focal points with impactful activities - Cultural, Shopping, industrial Districts → Use of land highly specialised and each center serves a economic purpose.

Axial Model (Radial Corridor) Pattern

Axial (Radial Corridor) Pattern
Axial (Radial Corridor) Pattern

General Notes

  • Key Roads are corridors towards CBD
  • Expansion of land use occurs through corridors
  • Topografi & Water are boundries for development
🧠
“Looks Like Stockholm” Distance and time spent commuting to CBD determines the value of the land. → Use of land highly specialised and each center serves a economic purpose.
b) What is the relationship between urban growth patterns and real estate demand?
🧠
Real estate demand of land correlates with the urban growth pattern. For the Axial or sector wedge model its somwhat dictated by the growth pattern. If there is high friction to access or commute to the CBD from a specific property, the demand for that property could be close to zero. Therefore, not taking into account the urban growth pattern into a demand analysis will misrepresent the percieved value and demand for a specific property.
c) Location quotient is method used to explain urban growth due to employment increase of certain sectors. Explain how sectors are defined based on LQ estimation. (2p)
🧠
Location quotient Is method used to explain if an area exports or imports labour or goods. Beeing a exporter basically means this area provides more value than it consumes within a sector. Exports are pre-requisite for growth, hence exports are good.

Location quotient

Nurses 🧑‍⚕️
Labor 💼
Local 🏡
Ln
L
National 🏘️
Nn
N

LQ = (Ln/L) / (Nn/N)

If there is a higher density of nurses in the local area than in nationally market.

LQ will be > 1.

→ The Local area exports nurse labour to other regions.

4. Market Area (10p) Concept, Levels & Delineating Techniques

a) Explain the concept of market area. Why do we need to determine the market area for a given development? (4p)
🧠
Market area is a trade and geographic area, where the majority of customers and competitors exist. The main reason to determine a market area is to close to scope and set boundries within the total market. This is done by differentiating characteristics and attributes.
b) Describe the three levels of the market areas. (3p)
🧠
PMA- Primary Market Area People who all ready live within the area and have the means and needs to buy the product. Customer base with consisting of few humans, but with high penetration.

SMA - Secondary Market Area Located outside of the primary market. Larger amount of people, semi high penetration.

EMA - Extended Market Area Everything outside of the secondary market. Huge amount of people, but very low penetration.

c) Describe the three general techniques for delineating market areas. (3p)
🧠
General Delineating Techniques for Market Areas
  1. Location of customers
  2. Specify & Compare analogues to our property
  3. Market Delineation by Substitutes properties → Keywords = Location customer base, Specify & Compare analogues, Substitutes

5. Demand and competitive supply (10p)

a) As Real Estate Professionals it is important to be able to identify major exogenous determinants (exogenous means factors outside of the model or system) that drive demand and supply of different asset types. At least mention three of the exogenous determinants of new residential construction. (3p)
🧠

Exogenous Factors → Factors outside of our control

Macrodeterminantes 🏦

  • Effective rate set by the FED or Riksbank (Some call this the interest rate)
  • Quantitative easing, the FED buying loans or assets.

Other Exogenous Factors 🇪🇺

  • Regulations of market rent
  • Taxes
  • Market expectations
  • War breaking out in Europe
b)  Explain two kinds of desirable vacant space and two kinds of undesirable vacant space. Which undesirable vacant space should be considered competitive with subject property? (5p)

Desirable Vacant space 👍

Frictional Vacancy 🖕

  • The space is saved for future tenants

Lag Vacancy ⏳

  • Can’t be leased because it’s under construction

Undesirable Vacant space 👎

Cyclic Vacancy 📉

  • A competitive product that can’t be leased out in a economic downturn

Structural Vacancy 🏚️

  • Not a compelling and product that meets the required needs of the market.
c)  Briefly explain the Pipeline effect and its relevance to the Real Estate Market, and discuss why the number of approved plans is not the best measure of new supply. (2p)
🧠
If the goal is to build more houses, the “definition of done” is when people move into their new homes. Not when the plan for the homes are approved. A better measure would be the amount of started projects. “Spaden i backen” (Could include a scheme of the planning process, cause it’s a long pipeline)

6. Amenity Index calculation (10p)

Complete the following table and provide explanations of your answers:

Attributes
Subject
Project 1
Project 2
School Expenditure / Pupil
4000
3700
3500
Security
105
107
100
Neigbourhood Incomes
37500
37500
3500
Crime Rate
6
7
4
Index
Subject
Project 1
Project 2
School Expenditure / Pupil
?
?
?
Security
105
?
100
Neigbourhood Incomes
?
107
100
Crime Rate
?
?
143
Unweighted Amenity Indicies
?
?
?
Subject Competetive Postion
?
?
?
Complete the following table and provide explanations of your answers:
🧠
In the amenity index, High Numbers means good. Choose appropriate low or high number given by the first table as the bench mark. Then calculate the score by dividing the benchmark with the projects number. Ex. Crime Rate Benchmark = 7 Project 2 Crimate rate Score: 143 → 7/4
Answer ✅

7. Retail Analysis (10p)

Retail analysis differs from analysis of housing projects in many ways. For example there are different methods to estimate the market area of a retail property. a) Gravity modelling is one method suggested by Fanning. Define the equation of the gravity model and explain how it is used as clearly as possible. For example, define a target retail center and use two competing retail centers to clarify your point. (6p)
🧠
Where Size “Retail Site A” > “Retail Site B” Breaking point from B to A:
Breaking point B to A = (Driving Time from A to B) / 1 + Sqrt( Retail Site A / Retail Site B)

”Den som är i täljaren ska vara störst och man åker från den i nämnaren till den i täljaren” - Ulf Nilsson

b) In what way is this model similar or different from estimating the market area for a housing project? (4p)
🧠
The land use for retail and housing is totally different. Furthermore, this gravity model was created in the late 1930;s in the US. Driving and Cars were a part of their lifestyle. Before e-commerce consumers went and bought their products, this is when this theorem was usefull. ”Den som är i täljaren ska vara störst och man åker från den i nämnaren till den i täljaren” - Ulf Nilsson Today the quality of the site matters more than the driving distance and size of it. Is the shopping mall / retail location remarkable? If yes, then driving distance will

Supply, Competitive Supply & Fair market share

🧠
Fair market share = Our Projects share of total market supply → Our supply divided by (Our supply + Competitive Supply ) = Total Market Supply
Supply =
Existing Supply + New Supply + Demolished Supply - Uncompetitive Supply
Competitive Supply =
Existing Supply + New Supply
Fair Market Share =
= Our supply / (Our supply + Competitive Supply )

Six steps of Real Estate market analysis

The six-step process
Key Result of each step
What we try to figure out
1. Property productivity analysis
Define the product
Which attributes of the subject property that can be attractive for the market?
Define attractive attributes
2. Delineate the market
Define the market area and potential target groups
Who and where are the most likely users of these attributes?
Divide the market and look for customers
3. Demand analysis
Investigate and forecast demand factors
What is the demand for this type of property? Is this property use needed?
How many people want this?
4. Supply analysis
Investigate and forecast competitive supply
What is the competition?
Are they supplied?
5. Market Condition Analysis
Analyse the interaction of demand and supply
What is the condition of the market?
What’s the condition?
6. Subject Marketability analysis
Forecast market share and absorption
How much of this market can the subject property capture?
Can we capture customers?
How to remember the names of the steps for the exam:

REMA model Notes

Levels of market analysis (A-D)

criteria for choosing appropriate level of analysis
🧠
A & B → When we optimize for speed and trying to figure out if something is worth it C & D → When we optimize for calculations being accurate ie. when we decide to proceed with a project. Lastly, what analysis to use is circumstantial and depends on the customer, the market, the project etc.
Inferred Demand Studies (Stable Market)
Fundamental Demand Studies (Unstable Market)
Analysis A & B
Analysis C & D
Based on:
Based on:
- Instinctive Knowledge
- Quantifiable data
- Trend Analysis of historical data and selected comparebles.
- Forecast specific subject data
Inferred Subject Attributes
Quantified Subject Attributes
Inferred locational determinants of use and marketability by macro analysis
Quantified and graphic analysis of location determinants of use and marketability by macro and micro analysis
Inferred demand from general economic base analysis implemented by others
Inferred demand derived by original economic base analysis
Inferred demand by selected comparables and demographic data
Forecast demand by subject-specific market segment
Inferred supply by selected comparables
Quantified supply by inventorying existing and forecasting planned competition
Inferred market equilibrium, highest and best use, capture conclusions
Quantified market equilibrium, highest and best use, timing quantified capture forecast
Inferred analysis, Level-A
Inferred analysis, Level-B
Fundamental analysis, Level-C
Fundamental analysis, Level-D

GAP, Market Capture Rate, Absorption

image
🧠
Gap → Difference between supply and demand. Could say the gap between demand and supply, but the market gap on yearly basis could also be said to be the gross annual potential. (GAP)
🧠
Market Capture Rate = Fair Market Share * Amenity Index
🧠
Absorption = Market Capture Rate * Demand

Effective Demand

We spend 30-45% of our income to have a place to exist. - Björn Andrén

Disposable Income = Housing Costs / (0,3)